Senior Customer Marketing Manager

Who we are

Samsara (NYSE: IOT) is the pioneer of the Connected Operations™ Cloud, which is a platform that enables organizations that depend on physical operations to harness Internet of Things (IoT) data to develop actionable insights and improve their operations. At Samsara, we are helping improve the safety, efficiency and sustainability of the physical operations that power our global economy. Representing more than 40% of global GDP, these industries are the infrastructure of our planet, including agriculture, construction, field services, transportation, and manufacturing — and we are excited to help digitally transform their operations at scale.

Working at Samsara means you’ll help define the future of physical operations and be on a team that’s shaping an exciting array of product solutions, including Video-Based Safety, Vehicle Telematics, Apps and Driver Workflows, Equipment Monitoring, and Site Visibility. As part of a recently public company, you’ll have the autonomy and support to make an impact as we build for the long term.

Recent awards we’ve won include:

Glassdoor’s Best Places to Work 2024

Best Places to Work by Built In 2024

Great Place To Work Certified™ 2023

Fast Company’s Best Workplaces for Innovators 2023

Financial Times The Americas’ Fastest Growing Companies 2023

We see a profound opportunity for data to improve the safety, efficiency, and sustainability of operations, and hope you consider joining us on this exciting journey.

About the role:

We are seeking a results-driven Customer Marketing generalist with a knack for building unique customer experiences and authentic communities, plus a love of customer storytelling. In this role, you’ll work with teams across Samsara to build thoughtful branded experiences and customer engagement campaigns to drive awareness, engagement, and growth of our new live and digital customer education program, customer conference, and more. You will partner to build a unique set of programs that empowers Samsara users to be successful in their role and you’ll help these new Samsara power users to connect, grow, and share. This position is an opportunity to build foundational, next-generation programs to drive advocacy, loyalty, and retention with Samsara’s key customers and across our growing customer base.

You should apply if:

You want to impact the industries that run our world: Your efforts will result in real-world impact—helping to keep the lights on, get food into grocery stores, reduce emissions, and most importantly, ensure workers return home safely.

You are the architect of your own career: If you put in the work, this role won’t be your last at Samsara. We set up our employees for success and have built a culture that encourages rapid career development, countless opportunities to experiment and master your craft in a hyper growth environment.

You’re energized by our opportunity: The vision we have to digitize large sectors of the global economy requires your full focus and best efforts to bring forth creative, ambitious ideas for our customers.

You want to be with the best: At Samsara, we win together, celebrate together and support each other. You will be surrounded by a high-caliber team that will encourage you to do your best.

Click here to learn about what we value at Samsara.

In this role, you will:

Drive customer engagement with our digital and in-person customer training program: Work with teams like Customer Education to drive the promotion of and customer engagement with our customer education programs – launch promotional campaigns to recruit customers to participate in Samsara training, help to shape an in-person training event series experience that delights customers, and build new ways to create and activate Samsara super users to share their experience beyond the ‘classroom.’

Support our Customer Conference: Work with teams across Samsara to support customer engagement and storytelling needs for our annual customer conference – everything from sourcing customer speakers, organizing customer meetups, driving in-person training program engagement, and more.

Programmatically uncover and tell our customers’ stories: Work with teams across Samsara and customers to uncover and tell compelling stories about how our customers are transforming their operations with Samsara. You’ll be the voice of the customer, uncovering stories for case studies, videos, and press as well as user generated content in partnership with other teams like Brand, Communications, Product Marketing, and Content.

Drive key customer references for priority GTM initiatives: Identify and match key customers with priority opportunities to share their story as a part of the Customer Reference program.

Mature internal and external processes and communication: Drive the maturity of internal and external processes to improve team efficiency and unlock a seamless customer experience.

Develop and execute new programs and campaigns to meet the needs of the business: Lead and execute various new campaigns and programs to support Brand, Customer Success and GTM teams to meet the evolving needs of the business.

Measure content and program effectiveness: Analyze content and program performance and independently optimize to improve impact.

Champion, role model, and embed Samsara’s cultural principles (Focus on Customer Success, Build for the Long Term, Adopt a Growth Mindset, Be Inclusive, Win as a Team) as we scale globally and across new offices.

This role is open to candidates residing in the US except Alaska, California, Colorado, Connecticut, Delaware, Illinois, Maryland, Massachusetts, Michigan, Minnesota, New Jersey, New York, Oregon, Pennsylvania, Rhode Island, Texas, Virginia, Washington DC, and Washington.

Minimum requirements for the role:

5-8+ years of experience in customer advocacy, customer marketing, and/or field marketing; previous experience with marketing customer training programs is a plus
Consistent record of defining, launching, and driving new cross-functional customer engagement programs and branded customer experiences independently and in a fast-paced environment
Experience building and shaping content and experiences for events like customer summits, customer education training events, and customer roundtables
Experience preparing and enabling customers to speak at conferences
Mastery of ‘no fluff’ customer storytelling
Strong relationship building skills to partner effectively with Sales, Customer Success and other key internal stakeholders
Outstanding project management and organizational skills with an ability to prioritize amidst many moving pieces and complete tasks with high quality and on-deadline; often viewed as an “operator” by peers and management
A passion for serving and partnering with customers; adaptable and solution-oriented
Strong leadership and influencer skill set; ability to quickly get to the heart of a problem and mobilize the right people to solve it
Deep curiosity, excellent listening skills, strong empathy and interpersonal skills to develop authentic relationships
Attention to detail and a commitment to exceptional work are part of your personal philosophy
Executive presence, with strong verbal and written communication skills
Results driven with analytical chops to measure the effectiveness of advocacy programs
Bachelor’s degree from a 4-year institution

At Samsara, we welcome everyone regardless of their background, race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, etc. We depend on the unique approaches of our team members to help us solve complex problems. We are committed to increasing diversity across our team and ensuring that Samsara is a place where people from all backgrounds can make an impact.

Benefits

Full time employees receive a competitive total compensation package along with employee-led remote and flexible working, health benefits, Samsara for Good charity fund, and much, much more. Take a look at our Benefits site to learn more.

Accommodations

Samsara is an inclusive work environment, and we are committed to ensuring equal opportunity in employment for qualified persons with disabilities. Please email [email protected] or click hereif you require any reasonable accommodations throughout the recruiting process.

Flexible Working

At Samsara, we have adopted a flexible way of working, enabling teams and individuals to do their best work, regardless of where they’re based. We value in-person collaboration and know a change of scenery and quiet space to work is welcomed from time to time, but also appreciate that the world of work has changed. Our offices remain open for those who prefer to collaborate or work in-office, but we also encourage fully remote applicants. As most roles are not required to be in the office, we are able to hire remotely where Samsara has an established presence. If a role is required to be in a certain location and candidates do not have work authorization for that location, Samsara will conduct an immigration assessment. If the role is not required to be in a specific location, Samsara will move forward with the remote location that works best for the business. All offers of employment are contingent upon an individual’s ability to secure and maintain the legal right to work at the company.

Please note: Samsara does not accept agency resumes and is not responsible for any fees related to unsolicited resumes. Please do not forward resumes to Samsara employees.msara will only contact you via @Samsara.com or @us-greenhouse-mail.io regarding your application.Sa

Originally posted on Himalayas

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