Blend is a premier AI services provider, committed to co-creating meaningful impact for its clients through the power of data science, AI, technology, and people. With a mission to fuel bold visions, Blend tackles significant challenges by seamlessly aligning human expertise with artificial intelligence. The company is dedicated to unlocking value and fostering innovation for its clients by harnessing world-class people and data-driven strategy. We believe that the power of people and AI can have a meaningful impact on your world, creating more fulfilling work and projects for our people and clients. For more information, visit www.blend360.com
For one of our clients, we’re seeking an HTML Developer to help their CRM and Marketing team succeed.
As HTML developer, you will work alongside the marketing team to design, code, test, and optimize landing pages and email templates. You’ll create journeys that are responsive, user-friendly, and compliant with best practices, standards and compatible with their email marketing platform’s Eloqua, MS Dynamic’s and HubSpot.
The specific objectives of this role are:
Increasing the conversion rate and engagement from their campaigns via the creation of a suite of dynamic email templates and customer journeys.
Develop templates from scratch and include videos, gifs, calendars, carousels etc. Templates must be responsive and developed with best practice in mind to allow execution from our Eloqua, Dynamics and HubSpot email platforms.
Improve the performance and deliverability of email campaigns. Assisting in hosting images and implementing tracking URLs.
Ensure consistency and quality of the client’s brand and message across all landing pages and emails developed.
Audit and review of current templates to understand SWOT.
Ensure compatibility and responsiveness of web pages and email templates across different browsers, devices, and email clients.
Implement accessibility best practices and standards for landing pages and email templates.
Optimize landing pages and email templates for speed, performance, and deliverability.
Customization of forms within landing pages and email templates.
The ability to troubleshoot, debug, and fix CRM issues and errors, and ensures CRM security and compliance.
Provide continuous training and support for landing pages and email templates as needed, ensuring the team become self-sufficient at the end of the 6-month contract.
A minimum of three years of experience in HTML development.
Experience in creating creative web pages and email templates.
A good understanding of accessibility standards and guidelines for web and email development.
Experience using various tools and methods for testing and debugging web pages and email templates.
Good knowledge of CRM tools, platforms, and languages.
Experience in integrating web pages and email templates with CMS and email marketing platforms.
Excellent communication and collaboration skills.
Willing to attend a few on site sessions in the client’s HQ in Dublin.
Have a flexible and adaptable attitude.
The expected duration of this project is about six months, starting from ASAP and ending in June 2024.
Originally posted on Himalayas