Dentsu International is a modern marketing solutions company. Our mission is to help clients navigate, progress and thrive in a world of change. Businesses rely on our integrated network of agencies and specialized practices to champion meaningful progress through creative, media, commerce, data, and technology. Part of Dentsu Group, our global network comprises 66,000 diverse people in 143 countries, who are dedicated to teaming for growth and good. Some of our award-winning agencies include 360i, Carat, dentsumcgarrybowen, DEG, dentsuX, iProspect and Merkle. Follow us on Twitter @DentsuUSA and visit dentsu.com/us.
The Associate Director of Media Technology should serve as an expert on marketing technology and is responsible for staying abreast of the latest digital trends to bring innovative solutions based on clients needs. You will report to the Director of Media Technology and be essential in the day-to-day running of the Media Technology department and designated accounts. You must work well in a team-based, fast paced, detail-oriented environment, resourceful and demonstrate the initiative to participate in advanced projects. You will be required to develop and present presentations and POVs to clients, media partners/vendors, internal/external account teams, etc.
Campaign & Technical Support:
Establish best practices and maintain adherence to industry standards
Provide leadership support within internal departments and external partners supporting all trafficking needs and ensuring that all materials are received and/or distributed properly
Act as a technical authority for all technical issues involved in running online ad campaigns (including trafficking of remarketing capabilities, VAST/In-Stream Video, Rich Media and Audio)
Evaluate, assess, and recommend the most effective verification solutions, vendors, tools, and processes to satisfy clients’ objectives
Maintain a deep understanding of the ad tech landscape (Ad Serving, Data Management, Identity Resolution, etc.) with a focus on interconnectivity and continuity
Point of escalation for all technical issues
Experience with tag management systems, data management platforms, and/or web analytics systems.
Experience with or understanding of database technologies are a plus. Experience with Kochava, Adjust, AppsFlyer, or other mobile attribution platforms a huge plus
Client & Internal Relationships:
Keep clients and internal teams moving and on task to complete deliverables
Manage relationships with external vendors
Excellent interpersonal, verbal, and written communication skills, including ability to speak to and author materials on technical subject matter in a manner that is easy to understand
Cross functional knowledge of Analytics, Media Planning/Buying, Programmatic Buying, Process management
Ability to absorb complex technical concepts and communicate them to a non-technical audience effectively
Possesses mature and professional business acumen in personal and written communications
Strategic Thinking & Leadership:
Strong project management skills, exhibiting ability to: pay high attention to detail, manage multiple projects at once, decompose a process into its individual steps, forecast deliverable timelines and meet those timelines, and identify potential obstacles down the road
Recognize recurrent or potential issues and problems, and know when to escalate and propose solutions, where possible
Takes clear ownership of assigned tasks
Manage and mentor direct reports as well as more junior members on the team
Bachelor’s degree; MBA a plus
7-10 years of client, consultancy, or agency experience and/or project management in a marketing systems, analytics, or technical position
Proficient in MS office suite (MS Excel, MS Word, MS PowerPoint)
Expert in third-party ad servers and rich media technology (Google Campaign Manager (GCM), VAST/VPAID, DCO, Rich Media, etc.)
Comfortable with technology and computers (i.e., HTML coding)
Ability to multi-task
Effective time management skills
Strong analytical and organizational skills
The anticipated salary range for this position is $68,000-$106,000. Salary is based on a variety of factors including relevant experience, knowledge, skills, and other factors permitted by law. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit www.dentsubenefitsplus.com.
Dentsu is the network designed for what’s next, helping clients predict and plan for disruptive future opportunities in the sustainable economy. Taking a people-centered approach to business transformation, dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society www.dentsu.com.
We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all.
Dentsu (the «Company») is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact your recruiter if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.
Originally posted on Himalayas